Year of Youth 2018
St. Mary MacKillop Illustrations - SOSJ
The following artwork was created as part of the campaign to promote the Year of Youth for the Sisters of St Joseph in 2018.
While working in the Communications department for the Sisters of St Joseph in North Sydney I hand sketched and created digital illustrations of St Mary MacKillop.
- The target market (youth) was the main focus.
- All imagery was based on reaching the desired audience.
- Following the brief; I (Jane) refined the artwork style, met with relevant people and followed and approval process.
- Market testing was also completed as part of the Communications team.
- The following artwork was created for mostly digital use and will also be used in print (such as posters).
Please view the website for more info: https://www.sosj.org.au/year-of-youth-2018/