Latest from the Blog
Glove Trim Graphics (Kombi)
Trim graphics were designed for CZH Merchandising and Consulting as part of a project for Kombi. Process; Create initial sketches / graphics, review trend material, consult with the client, make changes, set-up final artwork for client to...
Magazine Advertisements (Groovstar)
These 2 full page magazine adverts were designed for NZSB & NZ Skier Magazines to promote the 2010 range. The designs needed to be targeted towards the Groovstar brand / target market + incorporate this season’s ’season of colour’ message + work with other marketing material. Process; Create initial layout (to...
Boot Sketch 2010 (Swanndri NZ)
Sketch and create an image of a new lace-up leather boot, then scan and re-work graphics for stickers for the outside of existing shoe boxes. Application: Printed sticker Process: Create initial sketches, consult with the client, make changes, set-up final artwork ready for the...
Boot Sketch 2009 (Swanndri NZ)
Sketch and create an image of the leather boot. This sketch was created for stickers that are placed on the outer shoebox. Application: Printed sticker Process: Create initial sketches, consult with the client, make changes, set-up final artwork ready for the...
Snowglobes
Sketch and create illustrations for a snowglobes. The designs were created to work for the tourist market in NZ. The designs were also created to fit to certain size snowglobes. Process: Create initial rough sketch concepts, create illustrations for factory showing various angles + colour, consult with the client, make changes,...
Angus Beef Sticker (Raeward Fresh)
Create a sticker label design for a new Angus Beef range. This design was targeted to work with the higher price point product & promote the look of quality. This design also had to work with existing packaging. The design was kept ‘clean’, ‘local’ and ‘on-brand’. Process: Create initial design +...
Fern Icons
Created as an all-over repeat, for a New Zealand based clothing company. Application: Heat Set onto Fleece...
T’Shirt Graphics (Groovstar)
These designs were created in 2008. The designs needed to targeted towards the Groovstar brand / target market + incorporate current trends. Process; Create initial sketches, consult with the client, make changes, set-up final artwork with specifications and PMS colours for the...
Catalogue Icons
Several icons were created to work within the Groovstar 2010 Catalogue (Ski / Snowboard apparel). These were kept fresh, on-brand and simple. Hand sketched then worked into vector graphics in...
Icons (Nordica Apparel)
Design and create a series of icons to describe garment features. Application: Hang Tags, printed material, web & general marketing purposes. Process: Create initial sketches, consult with the client, make changes, set-up final artwork with hang-tag spec’s for the...
Coaster Design (KiwiStuff)
Packaging + several coasters were designed for a new range of clear glass (shown) + paua glass coasters for a New Zealand based company. The target market was tourists in New Zealand, so the designs were kept simple, ‘organic’ and ‘earthy’. Also see ‘PRINT’ section for packaging info. Application: Glass Coasters....
Wall Decals 1(Image Vault)
Design graphics for a range of contemporary wall decals. Many different designs created. Application: Vinyl wall decals (stickers) Process: Create initial sketches, consult with the client, make changes, set-up final artwork ready with cut-lines for the printer. Please click on the image to view a decal...
Wall Decals 2(Image Vault)
Design graphics for a range of contemporary wall decals. Many different designs created. Application: Vinyl wall decals (stickers) Process: Create initial sketches, consult with the client, make changes, set-up final artwork ready with cut-lines for the printer. Please click on the image view view more...
Wedding Invitation + Response Cards
Layout and create graphics for a unique wedding invitation + response cards. The design incorporates the groom’s family bee keeping business + also given texture + an eco-friendly look. Process: Create initial pen sketch, scan, colour, consult with the client, make changes, supply final files to printer. Please click on the image to...
Due Dilligence (Commercial Investigations)
Create a character for a background checking company based in the U.S.A. Develop the character for marketing purposes so they could show how a person’s personality can change. Application: Web, Signage, general marketing purposes. Process: Create initial sketches, consult with the client, make changes, set-up final artwork, supply artwork in several file...
Random Robot
This hand drawn pen sketch was created for fun… I’m constantly drawing wee characters, and can easily create a character for any brand or application. J ^_^ Possible Applications: Print, Web, Clothing, general marketing...
Defender Sketch (Highland Adventures)
This a hand drawn pen sketch created for an adventure company based in New Zealand. Application: Web, print, general marketing...


